AI Insights · Timothy · July 2025
Top 5 Consumer Finance Apps on iOS in Italy: Q2 2025 Performance
Explore the performance trends of the top 5 consumer finance iOS apps in Italy during Q2 2025, highlighting downloads, revenue, and active users.
In the second quarter of 2025, the performance of the top consumer finance apps on the iOS platform in Italy showed varied trends across downloads, revenue, and active users, according to data from Sensor Tower.
Splitwise saw a significant rise in weekly downloads, peaking at approximately 10.9K in late April. Its revenue reached a high of around $1K during the same period, while active users increased from 326K to 389K by the end of June.
Wallet - Daily Budget & Profit recorded a modest increase in weekly active users, ending the quarter at about 24.5K. Weekly downloads remained stable, with a slight uptick to 774 in the final week of June. Revenue fluctuated, peaking at around $881 in mid-April.
Monefy: Money Tracker experienced a decline in active users, dropping to 5.1K by late June. However, downloads showed a minor recovery, reaching 1.1K at the quarter's end. Revenue remained relatively stable, averaging around $500 weekly.
Spendee Budget App & Planner demonstrated a steady increase in active users, climbing to 4.8K by the end of June. Weekly downloads also saw growth, peaking at 657 in the last week. Revenue showed a consistent pattern, with a peak of $675 in April.
Lastly, Money Pro: Personal Finance AR had a minimal presence in downloads, which slightly increased to 55 in late June. Revenue varied, with a peak of $697 in April.
For more detailed insights and data, visit Sensor Tower's platform.
